Turning Your Hobby into a Business: Getting Paid for Your Passion
Turning Your Hobby into a Business
Our hobbies are a big part of how we stay sane in everyday life. Some of the more traditional folk find solace in pursuits like fishing or the culinary arts, while others might derive a sense of peace from sewing, building model train tracks, or painting little lead miniatures. Some of the more ambitious hobbyists out there – maybe you’re one of them – have dreamed for years about turning their passion, their pass-time into a sustainable business. It’s not the easiest thing in the world, but this article can help get you on the right track.
Set Your Objectives
Like all business ventures, you should know what your goals are before trying to turn your hobby into a business. This serves to keep you focused and grounded in your pursuit while keeping unrealistic expectations (mostly) in check. For example, you will need to decide if you are hoping to turn your hobby into a full-time business or are just interested in setting up an Etsy shop to make some extra on the side. The former takes considerably more time and effort than the latter, and you don’t want to sabotage yourself by piling too much onto your plate at once!
Think Beyond Selling Products
There are more ways to capitalize on turning your hobbies into a business than selling tangible objects like handknit sweaters or commissioned model fighter planes. A woodworker, for instance, isn’t limited to hawking mahogany tables or cedar chests at the local flea market. They could instead teach classes on woodworking, or even provide safety demonstrations for related hazardous equipment like sewing machines.
Will You Still Love Your Hobby After it Becomes a Job?
Hobbies come with a lot of freedom, creative and otherwise – that’s why so many people find such fulfillment in them! However, making money from your hobby typically requires sacrificing some of that freedom. While a hobby can usually be pursued without any time constraints, customers will want their work completed within a specific time frame. That means deadlines, which in turn means having to apply yourself creatively even on days when you’re feeling under the weather or when the inspiration just isn’t flowing. Some people thrive under these conditions while others walk away with feelings of bitterness towards a once-beloved pastime.
Be Realistic About Your Skill Level
Self-evaluation can be difficult, but you need to be honest with yourself about your skill level. After all, you can’t expect people to pay for your work if it isn’t consistently professional and well crafted. If you can’t meet the standards set by your competition, then you should probably think of holding off on starting your business
Draw Up a Business Plan
This is when you really need to start thinking like an entrepreneur. Drafting your business plan helps to determine whether or not your business is truly viable. Consider how much capital you’ll need to start, how you’ll market your services against your competition, and what goals you would like to accomplish over the lifespan of your business.
Study Marketing
It’s something every business owner knows but few hobbyists are aware of – that a good customer base is cultivated primarily by marketing, not by the quality of your product or the services that you provide. Study up on marketing, both in terms of general concepts as well as how it relates to your chosen hobby-industry. You’ll almost certainly need some kind of social media presence along with a standalone website. Find out where your desired audience congregates online and target them using analytics.
Solidify Your Brand
Your brand is synonymous with your business identity. It presents a “face” and “personality” to the general public. Strong branding comes from a number of factors including marketing, your business’s name, and its logo. A strong brand lends a sense of legitimacy and makes you more recognizable to would-be customers.
Get Your Finances Together
Now, when it comes to getting your finances straight, you might want to reach out for some guidance. This means more than just having enough money to launch and sustain your operations. For instance, you might need to collect sales tax. And you better be sure that you report your business income and expenses on your tax returns as well as keeping track of your quarterly estimated taxes.
Looking to start a business or grow your current business? Contact FL Patel Law today by visiting our website or calling (727) 279-5037.